SEO Specialist

SEO Specialist (Technical SEO, Ahrefs & SEMrush) – Remote

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role

At Pavago , one of our clients is hiring an SEO Specialist to drive organic traffic, improve search rankings, and strengthen the technical health of high-impact websites.

This is a hands-on, execution-focused role where you’ll own technical SEO, keyword strategy, content optimization, site health, link building, and performance reporting .

If you’re experienced with SEMrush, Ahrefs, Google Analytics, Google Search Console, and technical SEO audits and know how to turn search data into measurable growth, this role is for you.

What You’ll Own

Keyword Research & SEO Strategy

Conduct in-depth keyword research using

SEMrush

Ahrefs

Google Keyword Planner

Map keywords to search intent and funnel stages.

Identify

Ranking opportunities

Content gaps

Competitor opportunities

High-value search terms

Build SEO-driven content strategies aligned with organic growth goals.

On-Page SEO & Content Optimization

Optimize

Meta titles and descriptions

H1–H3 heading structures

Internal linking

URL structures

Image optimization

Implement schema markup and structured data where applicable.

Conduct content audits and recommend updates, expansions, or optimization opportunities.

Ensure content remains both search-friendly and engaging for users.

Improve existing pages to increase rankings, traffic, and conversions.

Technical SEO

Conduct technical audits using

Screaming Frog

Sitebulb

SEMrush

Identify and resolve

Crawl errors

Indexing issues

Broken links

Duplicate content

Redirect and canonicalization issues

Manage

XML sitemaps

Robots.txt

Canonical tags

Improve Core Web Vitals, page speed, mobile performance, and crawlability.

Work with developers to prioritize and implement technical SEO improvements.

Off-Page SEO & Link Building

Develop ethical, scalable link-building strategies.

Support backlink acquisition through

Guest posting

PR outreach

Partnerships

Monitor backlink quality and domain authority.

Identify potentially harmful or low-quality backlinks and support cleanup or disavowal where appropriate.

Analytics & Reporting

Track

Keyword rankings

Organic traffic

Search impressions

Conversions

SEO performance trends

Analyze performance using Google Analytics and Google Search Console.

Build dashboards using Looker Studio, Power BI, or similar tools.

Prepare weekly and monthly reports with clear insights and recommendations.

Use performance data to continuously refine SEO strategy.

Cross-Functional Collaboration

Work closely with

Content writers

Developers

Marketing teams

Provide SEO recommendations for

Website redesigns

Site migrations

New website launches

Landing pages

Content initiatives

Ensure SEO requirements are incorporated into development and content workflows.

Required Experience & Skills

2+ years of professional SEO experience.