Mexico Marketing Manager | Remote | Part-Time
CrucialPoint · Mexico
Skills in this posting
Extracted from the posting text by the instrument — the demand side, read literally.
The posting
How to Apply
1. Submit Your Resume
2. Complete the short application form at the link provided.
3. Only candidates who complete the form will be considered.
About the Role
As the Marketing Manager at CrucialPoint , you’ll be responsible for generating leads and increasing brand awareness through strategic outbound marketing efforts. Your focus will be on running paid ads, executing cold email campaigns, managing outbound messaging, and overseeing content marketing to attract high-quality leads for the sales team. This is a marketing-driven role, not a sales position. Your success will be measured by the volume and quality of leads generated.
Responsibilities
Develop and execute outbound marketing strategies to drive lead generation.
Manage paid ad campaigns, cold email outreach, and other outbound initiatives.
Oversee content marketing efforts, including website updates, social media, and thought leadership.
Continuously analyze campaign performance, test new strategies, and optimize for ROI.
Ensure consistency in brand messaging and positioning across all marketing efforts.
Collaborate with leadership and sales teams to align marketing strategies with business growth objectives.
What Success Looks Like
Consistently generating high-quality leads for the sales team to close.
Successful execution of marketing campaigns leading to increased brand visibility.
Improved conversion rates and optimized marketing performance based on data-driven insights.
Key Skills & Qualifications
Proven experience in growth marketing, demand generation, or outbound marketing within an agency or B2B environment.
Strong knowledge of paid advertising, email marketing, and content marketing strategies.
Data-driven mindset with the ability to analyze performance metrics and optimize campaigns.
Excellent communication, strategy, and execution skills.
Ability to work independently while collaborating with sales and leadership teams.
About CrucialPoint
CrucialPoint is a full-service retention marketing agency helping ecommerce brands scale through innovative strategies. We focus on email, SMS, and AI-driven retention marketing to maximize customer lifetime value. Join us and be part of a team shaping the future of retention marketing.
This role is remote, contracted part time (up to 20 hours per week), and hourly pay-range is $20 - $30.
Originally posted on Himalayas
Excerpt from the original listing. The full, current text lives at the source. Read and apply there →
The PivotHop read
- What a marketing manager actually earnsmedian, seniority, by country
- Alternative careers for a marketing managerevery measured route out
- Growth Marketer → Marketing Manager69% readiness
- All open marketing manager rolesthe full board
Where these skills also reach
Adjacent occupations measured from the same postings — readiness is what a marketing manager’s profile already covers.
- 108 open growth marketer roles60% readiness from marketing manager
- 48 open content strategist roles54% readiness from marketing manager
- 53 open copywriter roles54% readiness from marketing manager
- 100 open social media manager roles50% readiness from marketing manager
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