Email Marketing Manager
Genesis · Ukraine
Skills in this posting
Benefits
The posting
About the role
Hi, we're the Findies team, and we're hiring our first dedicated Email Marketing Manager.
You'll own email end-to-end: picking and implementing the ESP, setting up deliverability foundations, and launching the lifecycle flows that turn one-time subscribers into retained, recurring revenue.
Reality check
This is a from-the-ground-up role in the truest sense — there is no existing playbook to inherit, no legacy flows to 'optimize,' no team to lean on. You'll be selecting the ESP, wiring up SPF/DKIM/DMARC yourself, and deciding what the first welcome email even looks like.
If you want a channel that's already humming and just needs incremental tweaks, this isn't that. But if you want to build a revenue channel from a blank page and see your name on every flow that exists a year from now, this is exactly that.
Your mission
Select and own the ESP , collaborating with the development team on data integration (product/subscription) and deliverability setup.
Design and launch the foundational lifecycle flows: welcome/onboarding, Day 0–3 retention (cancel-prevention), cancellation/win-back, and transactional emails.
Run A/B tests on subject lines, content, timing, and segmentation, and turn results into action.
Build reporting that ties email directly to revenue: open rate, CTR, S1–S2 rebill rate, and % of total subscription revenue.
Collaborate with product, analytics, and design to turn user behavior and cohort data into targeted campaigns.
What makes you the perfect fit
2+ years of hands-on email/CRM/retention marketing experience: you've built a channel from scratch before, not just maintained one.
Practical ESP experience and a strong understanding of deliverability basics (including the principles of SPF/DKIM/DMARC configuration)..
Strong grasp of A/B testing methodology and how to turn results into decisions.
Comfort with analytics tools (Amplitude/Mixpanel or similar) — you can read cohort and funnel data and know what to do with it.
Ownership mindset: you spot the bottleneck and go fix it, you don't wait for a brief.
Language: Ukrainian, Upper-Intermediate (B2+) English or higher.
What's in it for you
Build your own channel from zero: no inherited mess, no legacy flows — every automation, template, and testing roadmap in email will be yours.
Direct, measurable business impact: your flows move the needle on cancel rate and revenue from day one, and you'll see it in the numbers you report on.
A subscription product to sink your teeth into: real retention problems (S1–S2 rebill) instead of generic newsletter sends.
Full ownership, zero bureaucracy: you decide the ESP, the flow logic, the testing cadence — nobody hands you a predefined plan.
Room to grow: as the first person owning this channel, you're positioned to define — and later lead — email/CRM at Findies as it scales.
Perks & Benefits
Remote-First & Coworking Coverage: work remotely, with your coworking space membership covered.
Time Off to Recharge: 20 working days of fully paid vacation per year, plus paid sick leave.
Learning & Growth: compensation for professional courses, conferences, specialized workshops, and intensive English training.
Healthcare: comprehensive medical insurance and access to a corporate doctor.
Originally posted on Himalayas
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