Marketing Coordinator

We are seeking a highly capable and results-driven Marketing Coordinator with a strong background in email/SMS marketing, campaign execution, data management, and real estate/mortgage industry experience. This role is not about content creation or creative design but about precision, execution, compliance, and leveraging existing tools to optimize performance.

The ideal candidate is a tech-savvy marketing operator who understands the power of automation, data-driven campaigns, and can maintain data integrity across systems while supporting a fast-paced mortgage-focused organization.

Key Responsibilities

Marketing Operations

Leverage and manage existing marketing systems and tools— “plug and play” without needing to build from scratch.

Customize marketing templates (flyers, photo and video materials, emails, SMS) by updating market-specific stats and messaging

to match targeted audiences.

Execute SMS and email marketing campaigns, including drip sequences, on schedule and within

compliance standards.

Monitor and adjust campaign performance using KPIs, open rates, CTRs, and conversion metrics.

Data & Compliance

Conduct data clean-up, maintenance, and segmentation to ensure accuracy and consistency across CRM systems.

Maintain data integrity in all marketing efforts, adhering to company policies and industry regulations

Ensure all marketing materials and strategies are compliant with mortgage industry standards and

guidelines.

Technical/Automation

Implement and optimize workflows using marketing automation platforms and CRM integrations.

Work with APIs to connect marketing platforms and ensure seamless communication between

systems.

Troubleshoot system errors or marketing logic issues across tools and campaigns.

Strategic Support

Provide tactical input into the planning and execution of marketing strategies tailored to real estate

and mortgage audiences.

Identify optimization opportunities across the customer lifecycle—from lead capture to nurture and

close.

Collaborate with loan officers, agents, and operations teams to align marketing efforts with business

objectives.

Skills, Knowledge and Expertise

Experience: 3–5 years in marketing operations or coordination, ideally within the real estate or mortgage industry.

Tools

Familiar with Insellerate, Hubspot, Go High Level, Salesforce, Big Purple Dot or similar CRMs.

Skills

Photo and Video Editing

Strong understanding of email and SMS marketing, segmentation, and A/B testing.

Excellent data hygiene and management skills.

Knowledge of API integrations and automation logic

Proficiency with compliance-related marketing practices in mortgage/real estate.

Clear communicator and organized multitasker who thrives in a system-driven environment.

Proficiency with Excel

Preferred

Ideal candidate would have experience the following (or similar) tools: Mailchimp, ActiveCampaign, Constant Contact, SlickText, Eventbrite, Canva, Capcut, Typeform, ChatGPT

Ideal candidate would also have some web design and/or social media management experience

Above market salary

HMO on Day 1 for principal and two dependents

Government-mandated benefits

Performance-based Incentives

Quarterly Company Events

1,000 PHP De Minimis

Equipment and software provided

Originally posted on Himalayas