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Marketing Coordinator Tradefairs

easyFairs Switzerland GmbH · Le Grand-Saconnex, Geneva, Switzerland

On-siteWorkplace
2d agoPosted · Aug 20
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Skills in this posting

The posting

Marketing Coordinator Tradefairs (f/m/d)

Visit the future with Easyfairs

As one of the fastest\-growing event companies in the world, we organize more than 200 events annually across over a dozen European countries. We create unique networking and business platforms, both live and online, 365 days a year. Join us on our journey to become the exhibition organizer of the future!

We are currently looking for a full\-time (40 hours/week), permanent team member for our office in Geneva:

Marketing Coordinator Tradefairs (f/m/d)

We offer you an exciting and varied role in trade fair marketing. As a Marketing Coordinator, you will coordinate the implementation of the 360\-degree marketing plan for our trade fair and take on both administrative and marketing\-related tasks.

As a team player, you’ll work with the team to achieve our marketing goals and enhance the customer experience both before and during the events. If you enjoy working creatively, have strong communication skills, and are passionate about industrial topics, we would love to hear from you.

Your tasks

Develop and implement a targeted content strategy for our trade fair in close collaboration with the Head of Event

Design and create target group\-oriented content for digital communication across e\-mail, website, and social media channels

Plan, coordinate, and execute e\-mail marketing campaigns to win exhibitors and visitors

Manage, update, and further develop the website’s content and technical aspects in collaboration with the Head of Event and external suppliers

Support the implementation and optimisation of the SEO/SEA strategy together with the Head of Event and an external supplier

Manage the event’s social media activities, including content planning, copywriting, posting, and performance follow\-up

Support digital marketing campaigns, media planning, and the execution of advertising and media partnerships

Manage partnership agreements with event partners, including ongoing relationship management and ensuring the delivery of agreed services

Coordinate the production of marketing materials and campaign assets for online and offline use

Support the sales team throughout the entire process of attracting and managing exhibitors

Provide operational marketing support before, during, and after the event, including on\-site content creation

Support the sale team throughout the entire process of attracting and managing exhibitors

Your Profile

Successfully completed vocational training or a degree in Marketing, Social Media, Multimedia or a comparable qualification

Initial relevant professional experience, ideally within the events, exhibitions, congress, or high precision industry (watch making, micro technology, medtech etc.)

Creativity and enthusiasm for developing new concepts and independently bringing them to life

Strong interest in campaign creation for B2B events

Excellent communication, presentation, and social media skills

High level of commitment, attention to detail, organizational skills, and a structured approach to work

Experience working with content management systems, preferably WordPress

Ideally, you will have experience in producing business videos, from editing right through to finalisation

Reliable and professional in dealing with internal and external stakeholders

Excellent written and spoken French and English language skills, German language would be a plus

What we offer

Day\-to\-day work – A varied, meaningful and responsible role in an international environment

Working environment – A highly motivated, dynamic, international team that enjoys their work, with an excellent working atmosphere throughout the Easyfairs Group

Team spirit – A culture of constructive feedback, openness and quick decision\-making, numerous company events and incentives

Working conditions – Mobile, flexible workspaces, home office and remote working, 30 days’ holiday and flexible working hours

Well\-being – Modern and ergonomic workspaces in the office

Professional development – We support both professional and personal development through a comprehensive training and development programme

Interested?

We look forward to receiving your application in PDF format, including your availability and salary expectations, via our careers page.

Your specialist contact

Alexandre Catton, Head of Cluster

Your contact for HR matters

Risse, HR Coordinator

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