Product Manager Gastroenterology fHB
BÜHLMANN Laboratories AG · Schönenbuch, Basel-Landschaft, Switzerland
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Product Manager Gastroenterology fHB
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**Shape the future of diagnostics – join our leadership team!**
**BÜHLMANN Laboratories AG** is an internationally active and growing life sciences company headquartered in Schönenbuch, near Basel, Switzerland. With 50 years of excellence in in\-vitro diagnostics (IVD), we develop, manufacture, and distribute innovative diagnostic solutions trusted by hospitals and laboratories around the world.
To strengthen our marketing team, we are seeking a strategic, entrepreneurial, and execution\-focused professional as:
### **Product Manager Gastroenterology fHB (m/w/d) 100%**
In this highly visible commercial role, you will lead end\-to\-end product launch excellence for our Gastroenterology portfolio while developing and implementing distributor marketing strategies that accelerate market adoption and international business growth. You will collaborate closely with internal cross\-functional teams ( , Medical Affairs, Regulatory, Supply Chain) and external distribution partners to ensure successful market entries and sustained commercial performance.
**Your Role – Strategic. Global. Impactful.**
* **Product Launch Leadership:** Own and drive end\-to\-end launch planning and execution for Gastroenterology products across designated international markets.
* **Cross\-Functional Management:** Lead cross\-functional launch teams, establish timelines/milestones, identify risks, and ensure alignment between Marketing, , Medical Affairs, Regulatory, Supply Chain, and Customer Support.
* **Commercial Toolkits \& Enablement:** Develop launch toolkits, customer engagement materials, training programs, and market insights to optimize messaging and positioning.
* **Distributor Marketing Management:** Act as the primary marketing contact for international distributor partners, helping them create localized campaigns, promotional materials, and educational programs aligned with global goals.
* **Partner Performance \& Events:** Track distributor marketing effectiveness via defined KPIs, identify growth opportunities, and organize distributor meetings, workshops, and commercial planning sessions.
* **Commercial Excellence \& Strategy:** Support customer segmentation, campaign optimization, revenue growth initiatives, demand forecasting, and business cases for future market expansions.
**Your Profile – Visionary. Collaborative. Data\-driven.**
* **Education:** Bachelor's or Master's degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or a related field.
* **Professional Experience:** Minimum 5 years of experience in product marketing, launch management, or commercial roles within MedTech, Healthcare, Diagnostics, or Medical Devices.
* **Launch \& Market Track Record:** Proven track record of successfully managing product launches; experience in the Gastroenterology market is highly preferred.
* **Distributor Network Experience:** Demonstrated experience working with international distributors and indirect sales channels.
* **Skills \& Competencies:** Strong project management, analytical, and business acumen with the ability to lead cross\-functionally without direct authority.
* **IT \& Digital Tools:** Proficient with Microsoft 365 (Word, Excel, PowerPoint, Teams, SharePoint), CRM systems, and project management platforms (e.g., Asana).
* **Languages \& Mobility:** Fluency in English is required ( and/or French is a plus); willingness to travel internationally.
**What We Offer**
* An exciting, high\-visibility role leading international product launches in a core diagnostic therapeutic area.
* A dynamic, innovative work environment with a collaborative culture, open communication, and flat hierarchies.
* High autonomy to manage launch projects with room for initiative and fast decision\-making processes.
* Comprehensive onboarding, modern infrastructure at our headquarters in Schönenbuch, and attractive employee benefits.
**Are you ready to elevate a global diagnostics brand to the next level?**
**Then we look forward to receiving your application!**
* BÜHLMANN Laboratories AG
Baselstrasse 55
4124 Schönenbuch
*
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