Senior GTM Enablement Manager

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU’LL DO

Braze is a fast-paced, growth-oriented company and in order to sustain this peak performance, it’s important that our go-to-market teams are highly productive. As a Sr. GTM Enablement Manager, you will report to the Sr.

Director of Sales Enablement and your role is to provide our GTM teams in the region with the tools, skills and knowledge to be successful.

This role serves as the connective tissue between Braze's global enablement centre of excellence and APAC's local sales execution, translating global programs into locally relevant, consistently reinforced enablement that drives measurable impact on the ground.

Regional Enablement

Partner with Regional Sales leadership to identify priorities, diagnose business needs, and build enablement programs with deep shared ownership, ensuring adoption at a grassroots level.

Design and maintain a programmatic, recurring skills curriculum across core sales excellence themes including value-based selling, objection handling, competitive differentiation, negotiation, and outreach ensuring consistent upskilling cadence across APAC teams.

Localise and reinforce global competitive intelligence and differentiation frameworks, partnering with regional sales leaders to identify emerging threats and equip teams with market-ready defensive playbooks and narratives.

Establish a consistent operating rhythm with Sales leaders, providing regular updates, surfacing needs, and reinforcing accountability for program adoption.

Drive regional execution of enablement programs, ensuring rollout is timely, tracked, and supported through clear communication.

Monitor and report on adoption and performance metrics, closing the loop with leadership to highlight progress and gaps.

Global Enablement

Act as the regional voice to the GTM Enablement & Productivity team, providing insights and feedback to shape global programs.

Ensure consistent rollout of global initiatives in-region, adapting only where needed for local effectiveness.

Share adoption data, feedback, and best practices back to global teams to inform program design and scaling.

Where appropriate, lead global enablement initiatives, alongside regional responsibilities.

WHO YOU ARE

5+ years combined experience in Sales, Enablement, Solutions Consulting, Productivity, Operations roles.

Deep understanding of sales processes, tools, skills, and behaviours, with experience driving value-based selling approaches. Familiarity with formal methodologies such as Force Management’s Command of the Message is a plus.

Comfort with technical product concepts and the ability to translate complex AI/product narratives into sales-ready messaging and training.

Strong communication and influence skills

Exceptional relationship management skills with senior stakeholders

Proven ability to support the development of high-performing sales teams, working in partnership with first-line managers through training, coaching, and reinforcement.

Strong collaboration and problem-solving skills

Confidence when presenting in front of large groups

Proven track record of producing and hosting enablement events, leading advanced sales training, driving adoption of best practices, and measuring the impact of productivity programs at scale

Comfortable working in ambiguous environments, with the flexibility to pivot quickly to new demands and respond with a high sense of urgency .

Demonstrated leadership in delivering results with large-scale, cross-functional teams

Experience with Learning Management Systems and related systems and processes - Seismic LMS/CMS experience is a bonus

Ability to conduct analyses, translate results to digestible communications, including messages and presentations

Light travel

Business fluent English. Additional languages, especially Korean, are an advantage

WHAT WE OFFER

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here . More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as:

Competitive compensation that may include equity

Retirement and Employee Stock Purchase Plans

Flexible paid time off

Comprehensive benefit plans covering medical, dental, vision, life, and disability

Family services that include fertility benefits and equal paid parental leave

Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend

A curated in-office employee experience, designed to foster community, team connections, and innovation

Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching

Employee Resource Groups that provide supportive communities within Braze

Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging™. Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses.

Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement.

From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.

The company has been consistently recognized as a Leader in marketing technology by industry analysts, and was named a G2 “Best of Marketing and Digital Advertising Software Product” in 2026. Braze was also named a 2026 Best Places to Work by Built In, a 2025 America’s Greenest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.